February 1, 2006
3E Trading Signs Deal with Ed Hardy
(Pittsburgh, PA) – 3E Trading, LLC, a Pittsburgh based licensing company, today announced that is has signed a Licensing Agreement with Nervous Tattoo Inc. to create products under the Ed Hardy Brand starting this spring. Categories include Keychains, Lanyards, Barware, Bar Accessories, Neon Lighting, and Accessories. 3E will distribute the Ed Hardy Lifestyle branded products through Boutique Stores, Mid-Tier Retailers, Music and Media Chains and Independent Gift Stores.
Don Ed Hardy is known as the “Godfather of Modern Tattoo” for his sophistication, depth, and sense of experimentation. His style is recognized worldwide for its technical brilliance and mesmerizing imagery. Christian Audigier, CEO of Nervous Tattoo, is the man who designed the fashion staples for the world under the Von Dutch Label. In 2004 Christian resigned from Von Dutch and within weeks had begun designing his new line based on the art of tattoo master Ed Hardy. The clothing line is colorful, lively and fun.
Ed Hardy is a brand that prides itself on self expression. The clothing is rock n’ roll fashion, sexy and sublime, over the top and to the point. Ed Hardy is more than a clothing line, it is a lifestyle brand. Christian has created this lifestyle brand that is quickly on its way to becoming a milestone on the fashion roadmap by using his unrivaled understanding of design. Ed Hardy clothing and accessories are currently sold in Nordstrom’s, Dillard’s, Macy’s, Henri Bendel and fashion boutiques throughout the world including the Ed Hardy stores in Los Angeles.
3E Trading, LLC, is a manufacturing and sourcing firm that specializes in creating unique licensed products for commercial retailers. 3E’s core business model involves the acquisition of key licensing agreements with prominent consumer brands for the purpose of commercial distribution. They have developed for leading brands such as Playboy, Captain Morgan, Guinness, Pink Panther, and now Ed Hardy.
For a complete listing of licensed products or to order a catalog, please visit our website at www.3etrading.com. For more information on Ed Hardy Lifestyle Products, please visit www.donedhardy.com.